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Care home expansion continues as new plans unveiled

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Liz Foley
25 March 2022

Urban Village Group has unveiled plans to develop a multi-million-pound care home in East Sussex. Under its Urban Village Healthcare division, the group is continuing its expansion in the care sector with plans for a senior living development, with 80 en-suite bedrooms, in Hastings.

The purpose-built care scheme will be created on a site at Chapel Park Road, St Leonard’s-on-Sea. Urban Village Group acquired the site in a £1.85 million deal and has submitted a planning application to Hastings Borough Council.

The site has existing planning consent for a care home scheme similar to the one proposed by the Birmingham-based developer. If planning approval is forthcoming in July, the project is expected to reach completion by Easter 2024.

It will feature communal facilities such as lounges on each floor, a hairdressers and a cinema, with associated parking and gardens. Once completed, the care home will be let to Bracebridge Care Group for a minimum of 25 years.

Urban Village Group is working closely with ecologists to ensure the development is as environmentally-friendly as possible, said chief executive Nick Sellman.

“This will be a very environmentally friendly scheme. The site has a badger sett in the middle and, as they are a protected species, we’re working with ecologists at the moment to find the best solution. We will be building a new badger sett, ahead of demolition, in a corner of the plot and this will include tunnels and concrete burrows. The badgers will be relocated into their new home and only once that happens will we begin the building work.”

He added: “We are on a mission to improve senior living provision in this country and our development at St Leonard’s-on-Sea will be a high quality facility for families in the region. There are around 400,000 older people in care homes in the UK. With old age, the level of disability and dependency increases rapidly and impacts significantly on the demand for care services. Urban Village Healthcare is determined to help meet this demand.”


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